When Pinterest first emerged, it was a simple place for people to share their favorite things. Nowadays, Pinterest is much more than that. It’s not just a platform where you can find recipes or fashion trends anymore-it’s also an opportunity to make money! In this blog post, we will discuss how to start making money with your account on Pinterest.
What is Pinterest?
This question may seem simple, but it’s a great place to start. If you’re not familiar with the platform or what people use this social media site for in general then we recommend reading Pinterest’s “All about Pinterest” guide. You can find that here.
In short though; think of your Pinterest account as an online pinboard where all sorts of things are pinned including recipes from cooking, workout routines, or home decor ideas.
How to make money with Pinterest?
There are two ways to monetize your content: Promoted Pins and Sponsored Content. We’ll be discussing these in more detail below but first, we want to share some examples of how people have been able to use the platform for their business or blog as well!
Using Pinterest to monetize a business is an especially popular method if someone has created something they can sell online-such as digital products like ebooks that teach readers about cooking healthy meals, tutorials on sewing clothes from scratch, or even printables and planners.
8 Ways to Make Money with Pinterest
1. Start by setting up your business Pinterest account
First, you need to create a business account. A Pinterest business account gives you access to the tools you need to monetize your business (run ads, set up a storefront). This will allow your followers and customers an easier way of finding out what products or services that you offer on Pinterest. It also allows for more features like analytics to measure your account growth.
2. Find a niche that interests you and focus on it
Finding a niche that interests you is often the key to success. Focusing on it can help significantly and make sure your energy doesn’t get lost in all other tasks. The more focus you have, the higher your chances of succeeding are going to be.
It’s easy to get overwhelmed when you have so many options but finding a niche can help narrow down the field. Maybe there is something that interests you like photography or maybe cooking; just find what excites you and go with it! You’ll be more passionate about the content, which will make your followers feel like they’re being spoken directly to.
3. Build a following of people who are interested in the same thing as you are
The best way to start is by following other people who share the same interests as you. You can do this easily on Pinterest, just click “follow” and they’ll show up in your feed! As you grow your following, and they start to “like” or repin what’s being pinned then it will be easier for others with similar tastes to find them too because these pins get more exposure than if someone were only pinning content themselves or had no one else interested enough yet follow along.
Promoting a pin with hashtags is the perfect way to get more attention from other users! Hashtags are keywords or phrases that help people find posts or content that they are interested in. For example, if someone uses #budgetplanners in their pin’s caption, it means they want Pinterest users to be able to find their content if they use those specific keywords.
Another reason to use hashtags or keywords – you are most likely to attract people who have the intention to buy.
Another way to make money with Pinterest is by promoting affiliate links. You can promote affiliate links by including them in your pin descriptions or linking to a product page on the website you are promoting. Although you can link your pin directly to the affiliate product, you have to be careful because some companies like Amazon do not allow you to link directly to their products from Pinterest.
One of the best ways to promote affiliate offers is by writing blog posts that have valuable content like product reviews or tutorials. These tend to convert better since the reader will more likely trust your content if they find it valuable. Embed your links in your blog posts, then link your blog posts to your pins on Pinterest.
6. Use an app like Tailwind to schedule pins
In order to make more sales on Pinterest, you will need a considerable amount of traffic. This means you will need to pin to your boards on a regular and consistent basis. If you are not able to post your pins manually, use an app like Tailwind that will automatically schedule them at times for when they’ll be most popular.
Tailwind is a great app that manages pins, is perfect for organizing all your pins in one place, and is super helpful. The app will automatically schedule pins when your audience might be more engaged with them – like during holidays! Using their scheduling tool to schedule pins will ensure you’re always on top of social media!
7. Utilize Pinterest ads
Utilizing Pinterest ads is a great way to make money on Pinterest. After setting up your business account and providing the financial information to get your ad account started, creating new ads can be done relatively quickly and very efficiently! It’s important that you create ads targeted at specific audiences based on interests shown via browsing activity or by most shared pins.
Regular Pinterest users pin their favorite products or ideas of stuff they intend to buy. This makes targeting on Pinterest a little easier since you already know what they want.
8. Become a Pinterest account manager or consultant
Between creating pins, writing captions, scheduling, and posting on a daily basis, managing a Pinterest account can be hard work! Becoming a Pinterest account manager for other entrepreneurs or bloggers could be a lucrative way to bring in extra income.
Pinterest account management can range from $500 to $1500 per month for one client depending on the services you offer. That means if you work with 3 clients per month, that’s an extra $1500 to $4500 per month!
In conclusion, making money with Pinterest is not as easy or straightforward. However, there are some ways to make it work for you and your blog with a little bit of time investment in the beginning stages.
Ensure that you are creating as much content (new pins) as you can. The end goal should always be getting followers interested enough so they’ll buy whatever it is you’re marketing through captivating images.
Read more: How To Make Money From Home